Greater Chicago & the Midwest

Strategic Financial Decision Support for Growing Businesses

See the financial impact of important decisions before you make them.

We help privately held and PE-backed businesses evaluate growth initiatives, hiring, pricing, capital investments, expansion, acquisitions, and other strategic decisions using practical financial modeling, scenario analysis, and management insight.

  • Scenario & sensitivity analysis
  • Business case modeling
  • ROI, payback & break-even
  • Executive decision summaries

Designed for growing businesses generally between $10M and $100M in annual revenue. Serving businesses throughout Greater Chicago and the Midwest.

Base, upside, and downside scenario comparison with a sensitivity matrix, decision pathway diagram, and return-on-investment comparison

The core problem

The Most Important Decisions Usually Happen Before the Numbers Do

Historical reporting explains what has already happened. Most important business decisions require a forward-looking financial view—and internal finance teams are usually consumed by accounting, close, and reporting.

Should we hire 15 people?
Should we raise prices?
Can we afford a new location?
Should we purchase new equipment?
Should we outsource or keep a process internal?
What happens if revenue misses the plan?
Is an acquisition financially attractive?
How much growth can the current balance sheet support?

The value of FP&A is not only explaining results. It is helping management evaluate choices before capital is committed.

Five strategic questions

Can Your Finance Function Answer These Questions Quickly?

01

What is the financial impact of this decision?

02

What assumptions must be true for the investment to succeed?

03

What happens if the assumptions are wrong?

04

How much cash and capital will the decision require?

05

What alternative creates the strongest financial outcome?

Good decision support helps management understand both the expected return and the conditions required to achieve it.

Warning signs

Signs Your Business Needs Stronger Decision Support

Major decisions are made primarily from intuition.

Financial analysis is requested after management has already chosen a direction.

Strategic models take days or weeks to prepare.

Different teams use different financial assumptions.

Hiring decisions are not connected to revenue or capacity requirements.

Pricing changes are evaluated without understanding volume sensitivity.

Capital expenditures are approved without ROI or payback analysis.

Management has difficulty comparing competing investments.

Growth initiatives are not connected to cash requirements.

Scenario analysis requires rebuilding spreadsheets manually.

Finance is too consumed with accounting and reporting to support strategic projects.

Management cannot clearly identify the assumptions driving expected returns.

If several of these conditions exist, the company may have a decision-support gap rather than simply a modeling gap.

What it means

Financial Analysis Built Around the Decision

Strategic decision support begins with the business question rather than the spreadsheet.

Decision

What decision is management considering?

Drivers

What operational and financial assumptions determine the outcome?

Scenarios

How do different assumptions change the result?

Economics

What happens to revenue, EBITDA, cash, and return?

Action

What should management consider before proceeding?

The objective is not to create the most complicated model. It is to give management a clearer view of the tradeoffs.

Hiring & workforce

Understand the Economics Before Adding Fixed Cost

Hiring is one of the most common—and most consequential—strategic decisions in a growing business.

Questions we help answer

  • When is the position actually needed?
  • What revenue supports the hire?
  • What is the fully loaded cost?
  • How long until the investment reaches break-even?
  • What happens if revenue growth is slower than expected?
  • Can existing capacity absorb additional demand?

Typical analysis

  • Headcount cost
  • Benefits
  • Commissions
  • Hiring timing
  • Revenue capacity
  • Productivity
  • Utilization
  • Break-even
  • Cash impact

Every hiring decision creates both an operating commitment and a financial commitment.

Pricing decisions

Evaluate Price, Volume, and Margin Together

A pricing decision involves more than the percentage increase—it changes volume, mix, contribution margin, and ultimately EBITDA.

Questions we help answer

  • What margin improvement does the proposed increase create?
  • How much volume could decline before the price increase becomes unfavorable?
  • Which customers are most sensitive to pricing?
  • Which accounts are currently below minimum margin?
  • What cost inflation must be recovered?

How the impact flows

  1. Price Change
  2. Volume Response
  3. Revenue
  4. Contribution Margin
  5. EBITDA

A pricing decision should consider both the margin gained and the volume potentially at risk.

Related: Profitability Analysis for customer, product, and account-level margin visibility.

Capital investment

Make Capital Decisions With a Clear View of Return and Cash

Common investments

  • Equipment
  • Automation
  • Technology
  • Vehicles
  • Facilities
  • Production capacity
  • Energy efficiency
  • New locations

Typical analysis

  • Upfront investment
  • Incremental revenue
  • Cost savings
  • Operating costs
  • Working capital
  • Useful life
  • Payback period
  • ROI
  • NPV where appropriate
  • Cash requirements
  • Financing impact

The lowest-cost option is not always the best investment, and the highest-return option may not always fit the company’s liquidity capacity.

Growth & expansion

Understand What Growth Requires Before Committing to It

Growth frequently requires investment—people, capacity, inventory, and working capital—before the revenue is realized.

Decisions we support

  • New territory
  • New location
  • Product launch
  • Additional sales team
  • Capacity expansion
  • New service line
  • Geographic expansion

What management should understand

  • What is the break-even revenue?
  • How long until profitability?
  • How much cash is required?
  • What happens if ramp-up takes six months longer?
  • What management milestones indicate whether the investment is working?

From opportunity to return

  1. Growth Opportunity
  2. Required Investment
  3. Revenue Ramp
  4. Margin
  5. Working Capital
  6. Cash
  7. Return

Make vs. buy

Evaluate the Full Economics of Internal vs. External Options

What the analysis includes

  • Labor
  • Management overhead
  • Fixed cost
  • Variable cost
  • Quality
  • Capacity
  • Implementation costs
  • Contract terms
  • Scalability
  • Risk

Common applications

  • Manufacturing
  • Administrative processes
  • Technology
  • Logistics
  • Professional services
  • Back-office functions

The decision should evaluate both financial economics and operational tradeoffs.

Scenario planning

Understand What Could Happen—Not Just What You Expect to Happen

Upside Case

What happens if key assumptions outperform—demand, pricing, ramp speed, or cost control?

Base Case

Management's current expected outcome, built on the assumptions leadership believes are most likely.

Downside Case

What happens if demand, margin, timing, or costs underperform relative to plan?

Typical outputs

  • Revenue
  • EBITDA
  • Cash
  • Liquidity
  • Headcount
  • Debt capacity
  • Return

A decision becomes more valuable when management understands the range of possible outcomes—not just the expected case.

Sensitivity analysis

Identify the Assumptions That Matter Most

Sensitivity analysis asks a simple question in many directions: how does the return change if one assumption moves?

What we flex

  • Price changes
  • Volume changes
  • Labor costs rise
  • Customer retention declines
  • Implementation is delayed
  • Interest rates change
  • Investment costs increase

Illustrative price / volume sensitivity

Illustrative EBITDA outcome by price change and volume response
EBITDA impact-10% volume-5% volumePlan+5% volume+10% volume
-3% price
Low
Low
Low
Mid
Mid
Plan price
Low
Mid
Mid
Mid
High
+3% price
Mid
Mid
High
High
High

Illustrative only. Actual matrices are built from your drivers and economics.

Sensitivity analysis helps management focus attention on the assumptions that have the greatest financial impact.

Break-even analysis

Know What Has to Be True for the Decision to Work

Break-even analysis translates an investment into the operating threshold it must clear.

Revenue required for a new location

Units required for equipment investment

Customers required for a new service

Volume required to support additional headcount

Price required to maintain target margin

Management should understand the operating threshold at which an investment begins creating economic value.

Acquisitions

Evaluate Acquisitions Through the Full Financial Picture

Strategic decision support can assist management with acquisition modeling before and after a transaction.

Analysis

  • Purchase price
  • Financing
  • Debt service
  • Synergies
  • Integration costs
  • Working capital
  • Revenue growth
  • EBITDA
  • Cash flow
  • Returns
  • Downside scenarios

Outputs

  • Acquisition model
  • Debt capacity
  • Purchase-price sensitivity
  • Return analysis
  • Cash requirements
  • Integration forecast

Financial modeling supports management’s evaluation of a transaction but does not replace legal, tax, accounting, valuation, or transaction advisory diligence.

Cost & margin

Evaluate Cost Actions Without Losing Sight of the Business

Cost reduction should be evaluated in context—some spending protects growth, and some savings do not recur.

Questions we help answer

  • Which costs are truly discretionary?
  • Which costs support future growth?
  • What is the financial return of eliminating an expense?
  • Does a reduction create operational risk?
  • Which savings are recurring versus one-time?

Eliminate

Low-value spending.

Optimize

Processes or resources that can become more efficient.

Protect

Capabilities required to sustain growth or customer value.

The objective is not simply lower spending. It is better allocation of resources.

Business cases

Turn Strategic Ideas Into Quantified Business Cases

Strategic initiatives should carry a clear financial structure that management and owners can review consistently.

Objective

What are we trying to accomplish?

Investment

What must the company commit?

Benefits

What financial or operating improvements are expected?

Timing

When will benefits occur?

Risks

What assumptions could change the outcome?

Return

What economic value could be created?

Potential deliverables

  • Executive summary
  • Financial model
  • Scenario analysis
  • Return calculation
  • Implementation milestones
  • KPI tracking

Decision framework

A Consistent Framework for Better Decisions

Step 1

Define the Decision

Clarify the exact management question.

Step 2

Identify the Drivers

Determine the operational assumptions that matter.

Step 3

Model the Economics

Quantify revenue, costs, EBITDA, cash, and return.

Step 4

Stress-Test the Assumptions

Evaluate downside and upside scenarios.

Step 5

Support the Decision

Summarize tradeoffs, risks, and management options.

Finance should clarify the economics of the decision while management retains responsibility for choosing the path forward.

Deliverables

Strategic Decision Support Deliverables

Business case models
Scenario models
Sensitivity analysis
Break-even analysis
Hiring models
Pricing models
Capital expenditure models
ROI / payback analysis
New-location models
Capacity expansion models
Make-versus-buy analysis
Cost reduction analysis
Acquisition models
Debt-capacity models
Executive decision summaries
Management presentations

Where it fits

Strategic Decision Support Is Where FP&A Creates Its Greatest Value

Reporting

What happened?

Analysis

Why did it happen?

Forecasting

What is likely to happen?

Scenario Planning

What could happen?

Decision Support

What should management consider doing?

The evolution from reporting to decision support is what transforms finance from a reporting function into a business partner.

Engagement models

Use Strategic Finance Support When and How You Need It

Project-Based Support

Best for a specific decision such as:

  • Investment
  • Acquisition
  • Pricing initiative
  • Expansion
  • Cost restructuring

Fractional FP&A Support

Best when management regularly needs:

  • Scenario analysis
  • Strategic modeling
  • Executive decision support
  • Business cases
  • Management partnership

See Fractional FP&A and Interim FP&A Leadership.

Strategic decision support can be delivered as a focused project or as part of an ongoing fractional FP&A relationship.

Fit

Decision Support for Growing Private Businesses

Typical client profile

  • $10M–$100M revenue
  • Privately held or PE-backed
  • Existing accounting team
  • Limited dedicated FP&A capacity
  • Significant growth or investment decisions
  • Increasing financial complexity
  • CEO, CFO, or Controller seeking analytical support

Timing

When Should You Bring in Strategic Finance Support?

Management is evaluating a major investment.

Company is considering hiring or expansion.

Pricing strategy is changing.

CEO needs an independent financial perspective.

CFO or Controller lacks analytical capacity.

Business is considering an acquisition.

Company faces multiple competing capital priorities.

PE ownership requires stronger return analysis.

Existing models cannot answer strategic questions quickly.

Management wants to test downside scenarios before committing.

External support should strengthen management’s decision process—not replace management judgment.

Greater Chicago

Strategic Finance Support Across Greater Chicago

We support privately held businesses in Chicago and the surrounding business communities, combining remote analysis with on-site executive collaboration where appropriate. Broader Midwest support is also available.

  • Chicago
  • Naperville
  • Oak Brook
  • Downers Grove
  • Lisle
  • Schaumburg
  • Aurora
  • Bolingbrook
  • Northbrook
  • Deerfield

FAQ

Strategic Decision Support Questions

What is strategic financial decision support?

It uses financial modeling, scenario analysis, and business insight to help management evaluate important decisions before committing resources—clarifying the economics, alternatives, assumptions, and risks behind a choice.

How is this different from financial forecasting?

Forecasting establishes a view of expected future financial performance. Strategic decision support evaluates how specific management actions could change that outlook.

What decisions can you help analyze?

Hiring, pricing, capital investment, expansion, outsourcing, cost structure, acquisitions, financing, and other strategic initiatives.

Do you make the final recommendation?

The analysis identifies financial implications, alternatives, assumptions, and risks. Management retains responsibility for the business decision.

Can you build a model for a single decision?

Yes. Strategic finance engagements can be project-based and scoped to one decision.

Can strategic decision support be part of fractional FP&A?

Yes. It is often one of the highest-value components of an ongoing fractional FP&A relationship.

Can you help evaluate acquisitions?

Yes, through financial modeling, scenarios, financing, cash-flow analysis, and integration planning within the agreed scope. Legal, tax, valuation, and formal transaction diligence may require separate specialists.

Do we need sophisticated software?

No. The analytical approach should be appropriate for the decision and the complexity of the company.

Diagnostic

How Strong Is Your Company's Decision-Support Capability?

The FP&A Maturity Assessment evaluates scenario planning and decision support along with nine other dimensions of your finance function.

  • Financial reporting
  • Budgeting
  • Forecasting
  • Cash flow
  • Revenue planning
  • Profitability
  • KPIs
  • Systems
  • Finance partnership

Next step

Make Important Decisions With a Clearer View of the Financial Impact.

Evaluate growth, hiring, pricing, investments, acquisitions, and other strategic choices with practical financial modeling and scenario analysis designed around the decisions management needs to make.

Serving privately held and PE-backed businesses throughout Greater Chicago and the Midwest.